Now that the summer of cricket is over (even though we’re still shell shocked that the English are going home with a trophy), its time for Boony and Beefy to move over and surrender their talking antics to a “Talking Toilet Babe”. Read more »

We showed you the pet tree in an earlier post, but it seems the Japanese and their infatuation with anything small enough to hang off mobiles have come up with a 2.0 version of the pet-tree. Enter the Micro Garden. Read more »

FOCUS:

When to implement promotions?
What challenges face designing profitable promotions that contribute to brand equity?
What enables maximum promotion value? Read more »

There are plenty of gizmos, lanyards, ribbons, and designer crap people are hanging off their mobile phones and keyrings, but have you ever considered attaching a tree? (I can see all the enviromentalist’s eyes light up.) Aside from the obvious problems you would have talking on your mobile with a damn branch poking you, the idea just doesn’t stick…that is until now. Read more »

We’ve produced a fair few custom umbrellas in the past for our clients, but nothing like this one, which takes the rainy day blues into a completely different realm.

The Pileus umbrella has a projector in its handle that emits what would have to be one hell of ray of light to project photos or video onto the under belly of the old faithful umbrella. This is an interesting concept by the team at Pileus who also offers a web service type plug-in that will log into a Flickr or YouTube account and display your favorite pictures and video while you’re out and about trying to stay dry. Read more »

Since Lance Armstrong gave kudos to having a piece of silicon on your wrist to show your support for the battle against cancer, it seems every Cause Marketing Initiative has jumped on board and ran with the idea (if you would like to show your support for Make Poverty History, you can buy a whiteband via the link on your left hand side). Read more »

Alright the line up is out for this year’s talking dolls. Who’s Boony’s mate gonna be in this year’s version of Boonanza?

More info at Boony’s Back. You can cast your vote on our very own poll. The suspects for Boony’s mate this season are: (from left to right) Viv, Barnesy, Bob Hawke, Botham, Her Majesty the Queen, Richie, Hadlee, Margaret Thatcher and Big Merv.

Its official, Boony, Boonanza and talking figurines are set to make a comeback for this year’s cricket. Accure have been involved with his resurrection that was announced by Foster’s a short while ago in the Sydney Morning Herald

While many would argue Boony never died, this return has more to it than just an upgrade to the batteries. Check our Boony’s Back portal for all the goss as it unfolds…

This one comes courtesy of PSFK. Part alarm clock, part Smart toy, part Flickr, Chumby is has been designed with the aim to merge our ever increasing Real life and Net life…Alpha geek I hear you cry, well you wouldn’t be reading this blog if you didn’t have some sort of “Net identity” about you. Read more »

Over the weekend, Michael, Donnie, Paps and Gregg donned the slick threads and headed north. Now you may be wondering what these Melbourne bred boys were doing up in the harbour town, (I think some of the guys were wondering the same thing Sunday morning after a few bevvys), but aside from the partying, the main reason was to attend the APPA Sapphire Winter Show 2006 held at the Sydney Convention & Exhibition Centre. Read more »