04.13.2006
Categories: Online Marketing, Viral Marketing
We support Make Poverty History, so it was fitting when we came across a fantastic online campaign for Oxfam.
Brand Kudos points us in the direction of the latest from a London based agency Daft London who put together a package that incorporated a bit of TV with Online to gain support for the cause. Play bit unfair here. It’s a fictional gameshow format where luck is always on the side of the rich, and never on the side of the poor. Very well built, with fantastic interactive use of video.
Are you in?
There’s another post at brandkudos
Branding Charity - Good will getting creative….
Random culture with their all round insightful posting shows us the latest from a London based agency Daft London who seem to have put together some package for Oxfam and the Make Poverty History (brand?).
Play bit unfair here
From a marketing …..